Paula Milam, President & Chief Strategist

Paula Milam

Paula Milam has been helping companies measurably grow for over 25 years through the fusion of branding and the science of data analytics. Her vision and strategic solutions have launched businesses from start-up to top national players and from good to great in a few short years. her unique strength is building – and she has consistently and iteratively designed reliable business-converting marketing systems for B2B and B2C companies in health care, insurance, financial, and industrial tech – following a finely tuned process for success.

Her passion for staying ahead of rapidly changing rules with digital and AI technologies ensures TruStar’s clients stay up with the times. The TruStar team is uniquely collaborative working together with Paula to solve complex technical and marketing problems so that TruStar’s clients benefit.

Client experience spans direct-to-patient and B2B health care, insurance and industrial tech industries, as well as brands such as AAA, Amica, AARP, Delta Dental, Lee Company, LifePoint, KYZEN and many others. A visionary who speaks on industry topics, Paula is the recipient of industry awards such as Best of Show Award from AMA, Benny Awards for excellence in performance marketing, Best in Business by the Nashville Business Journal, and a Future Fifty Company by the Tennessean five years in a row, entering the Hall of Fame. She served on the AMA Nashville Executive Board of Directors for nearly 19 years, CABLE for 6 years, CASA for 6 years and continues to serve her community through non-profit organizations such as CBLE.

  • Over 25 years of experience driving measurable company growth through branding and data analytics. 
  • Successfully launched businesses from start-up to top national players, specializing in health care, insurance, financial, and industrial tech sectors. 
  • Builds reliable business-converting marketing systems, staying ahead with digital and AI technologies. 
  • Leads a collaborative team at TruStar, solving complex challenges for clients like AAA, Amica, AARP, Delta Dental, and more. 
  • Recognized visionary and industry speaker, winning awards such as Best of Show from AMA and Benny Awards for marketing excellence. 
  • Named Best in Business by the Nashville Business Journal and a Future Fifty Company by the Tennessean. 
  • Served on the AMA Nashville Executive Board of Directors for nearly 19 years, CABLE and CASA for 6 years each, and continues community service through non-profits like CABLE.