Paula Milam has been helping companies grow for over 25 years. Her strategic solutions launched businesses from start-up to top national players. Paula has engineered and successfully built reliable business-converting marketing systems for B2B and B2C industries, including health care, insurance, financial, and industrial tech companies, among others.
Paula’s passion for leading-edge marketing technology and results spawned TruStar Marketing’s launch of the firm’s Voice Search Optimization services leading the Mobile First trend. Success is built by TruStar’s team of talented specialists who work with clients and their marketing partners to improve marketing results.
Paula’s desire to fully understand a client’s unique audience and their purchase decision behaviors drove the launch and success of two direct results-driven advertising agencies prior to the launch of TruStar Marketing.
Client experience spans direct-to-patient and B2B health care, insurance and industrial tech industries, as well as brands such as AAA, Amica, AARP, Delta Dental, Lee Company, LifePoint, KYZEN and others. A visionary who speaks on industry topics, Paula is the recipient of industry awards such as Best of Show Award from AMA Nashville, Benny Awards for excellence in direct response and others. She has been named Best in Business by the Nashville Business Journal, and a Future Fifty Company by the Tennessean five years in a row, entering the Hall of Fame. She served on the AMA Executive Board of Directors for 15 years and continues to serve her community through her Church service and non-profit Boards.